James Cummings

James Cummings

James is a business psychologist and serial entrepreneur, with over a decade working in finance, IT, marketing and recruitment sectors. He has authored numerous books in the management space and is Founder and CEO of Daily Posts.

Posts By: James Cummings

Machine Learning APIs Are Disrupting Business

Application Programming Interfaces, or more commonly known as APIs, enable an application to relate, talk or share information with another application. As human beings it is very easy to misinterpret information or miscommunicate with each other but a computer will only share the exact information that is requested of it and in the format that it is has been programmed to. Read more

5 Types of APIs That Will Enhance Your Customer’s Shopping Experience

Consumer behavior is a very fickle thing. For decades — even longer — modern marketers have sought to discover what makes customers act the way they do. With the growth of the web, this question has become even more complicated. Technology has influenced consumer behavior, especially how they purchase things online. Read more