Posts Tagged: APIs

Assisted Token Flow: The Answer to OAuth Integration in Single Page Applications

OAuth is an incredibly popular internet standard for granting apps and web services access to the information available on other websites. Though the implementation is complex, the premise is simple: you tell a website you want to access its data, you log in with the user’s details, and off you go — but without some kind of protocol the process would be a whole lot more complicated. Read more

Is REST Still a Relevant API Style?

What kind of API style should you be using? From SOAP, to REST, GraphQL, and new styles like gRPC, there are many competing standards for designing APIs and the way consumers interact with them. We’ve written about each before, but as the industry changes rapidly, there are always new concerns and opportunities for comparison. Read more

How APIs Make Marketing Data Analysis and Reporting Infinitely Easier

Application programming interfaces are on the rise with B2B marketers. As far as data analysis and reporting is concerned, APIs are changing the game. Marketers are no longer required to crunch numbers, learn how to code, or even defer to experts in order to perform astounding analytical functions. Read more

7 Steps For Building Successful API Products

We’re living in an era where information is driving extreme value, and companies are increasingly looking at new ways to facilitate better intercommunication of data between internal applications, as well as open up their data reserves to enter the platform economy. Read more