Posts Tagged: api marketing

The Art and Personalization of The API Documentation Experience

An API is a method of communication. At best it’s a tool to make building software easy, but at worse a time-waster and constant hassle. Good APIs abstract complexity and quickly provide clear valuable data, whereas bad APIs abstract too much, don’t allow for any customization, or aren’t clear and therefore are difficult to use. Read more

API Evangelism and API Advocacy: Is There A Difference?

Build it and they will come. That might work for ghosts and baseball fields but, sadly, it’s not true for APIs. There’s nothing worse than spending months developing an API, or any other product for that matter, only to see it flounder after launch. Read more

eBook Released: How to Market an API

We’re happy to announce a new eBook release! We’ve assembled our best advice on API marketing, developer relations, and platform advocacy into a single volume. Grab a copy of How to Successfully Market an API for free HERE, or name your price on LeanPub. Read more

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Utilizing Product Hunt to Launch Your API

As more startups are formed, the web continues to break down into smaller independent services, increasing the amount of awesome SaaS tools available but also changing the way they are promoted. No longer are new ideas granted 15 minutes of fame — it’s 5 seconds at best. Read more

How to Hold a Killer First Hackathon or Developer Conference or Hackathon

How to Hold a Killer First Hackathon or Developer Conference

Part of what makes modern API development so much more powerful than ever before is the fact that, at the tip of one’s fingers, an entire world of lessons, examples, and fellow developers are within reach. Community and the resultant feedback has made API development and the APIs that are created from this process more extensive, more powerful, and more effective. Read more