Posts Tagged: Monetization

Great APIs Are Like Lego Bricks

We’ve written plenty about different API monetization models and monetizing your API using a freemium model in the past, but just as important is envisioning how your API might fit into your business model as a whole.

Obviously, this is something that will differ hugely from company to company — in the case of a business like Twilio, the API is the core product. Read more

How to Value Your Data When Providing an API

API providers are continually breaking new ground in securely providing valuable data to the applications that have become essential to the way we live our lives: The manner in which we can conduct so much confidential personal activity at arm’s length from the organizations we do business with, powered by APIs, would have been considered impossible even 15 years ago. Read more

6 Steps To Evolve an API into a Lucrative Platform

There’s a certain breed of developer that has been talking about the benefits APIs can offer for many years now. In fact, if you’re reading this article, it’s likely that you’re one of them!

But it’s only in recent years, in part thanks to the rise of consumer facing services like IFTTT and Zapier, that more and more people have come around to this point of view. Read more

The Brilliance of Spotify Internal APIs to Mitigate Payment Complexity

The Brilliance of Spotify Internal APIs to Mitigate Payments

Adding new layers of complexity within a digital service without sacrificing user experience is a difficult endeavor. Especially for platforms that accept online payments and subscription formats, maintaining support for an increasing number of payment methods is deceptively complex.

Users don’t want to think too much about the payment process. Read more

How to Grow and Profit Using a Freemium API Monetization Model

A top concern for treating your API as a product is creating a profitable business model. However, on the face of it, immediately charging people to use an API might seem like a strange thing to do, as adding a barrier to entry isn’t always desirable for Software-as-a-Service (SaaS). Read more