Getting to “Hello World” might take minutes, hours, or even days for your product. Do you know how long it takes to get started with your API? The faster you can get a developer to Hello World, the more time and money you’ve saved your customer.

As a product manager or DevRel, you might have a suspicion that things might not be as easy as they could be. Developer testing can identify the key friction points encountered by developers as they onboard.

In this talk, we’ll focus on using developer testing to measure your “Time to Hello World”. We’ll cover everything from establishing what “Hello World” means for your product to recruiting developer participants. You’ll leave with the skills to produce your own TTHW metrics and the knowledge you need to create your own developer tests.

This talk will cover:

• How to identify your “hello world” use case.
• How to set up a process for developer testing.
• How to find developers to test your product.
• How to interpret your results.
• How to prioritize and implement changes found in testing.
• How to extend the developer testing process to new metrics and products.