People love marketplaces. Offline, at the winter fair or at the souk, marketplaces provide consumers with the ability to browse for the goods they like and haggle over the price. Who doesn’t love a bargain? Online marketplaces like price comparison websites retain this tradition, allowing consumers to find the best deals for insurance, credit cards, and so on. Read more
Posts Tagged: portal
While most organizations have matured in developing the glue between their information and application systems via APIs, many often overlook how to deliver and expose those APIs to their respective consumers.
Reusability and adoption are the driving factors for a healthy ROI from an API, but they are harder to obtain than you may think. Read more