We’re living in an era where information is driving extreme value, and companies are increasingly looking at new ways to facilitate better intercommunication of data between internal applications, as well as open up their data reserves to enter the platform economy. Read more
Posts Tagged: evangelism
It wouldn’t be exaggerating to say that APIs are the cornerstone of modern technology. If you’ve ever taken a computer science class, you’ll know that programming can get pretty boring when there’s nothing to link your application to.
Enter the “Application Programming Interface,” or “API,” and all of a sudden you have the tools needed to pull data from all around the world, using services that others have already built to make the most of physical data sensors, internet, and mobile technology. Read more
API marketplaces aim to make the API discovery and integration process as intuitive as possible for end developers. Naturally, designing a seamless developer experience requires a comprehensive understanding of the target developer consumer.
While presences like RapidAPI, a popular API marketplace and aggregator, are great for comparison-shopping and integrating with APIs spanning many different verticals (social media, geolocation, text analysis, SMS, cognitive services, business processing operations, and more), what they lack is a localized experience that targets developers in countries across the globe. Read more
When it comes to making products, successful designers realize that the end user must be the ultimate focus. The user really ought to be considered in every decision that is made. It’s so important, in fact, that the study of User Experience (UX) is a dedicated discipline. Read more
So you’ve just finished building the perfect API: it’s well-designed and solves particular problems that everyone is having — what now?
You could just tell a few colleagues about it and let word-of-mouth do the rest for you, but if you want to grow your user base fast, you’ll have to get your hands dirty with some marketing. Read more