Smart is the buzzword of this decade. There are smartphones, smartwatches, and even smart TVs… but there’s still a lot of things that aren’t smart. Take energy — why can’t we measure our usage habits, charge home batteries during off-peak times, or produce our own energy to share with neighbors when they need it? Read more
Posts Tagged: API business
Much of the modern business world runs on APIs. As a result of this, APIs are now valuable assets in a business environment, causing a lot of thought for API practitioners. Chief of these concerns is the exact methodology and process of monetization. Read more
What Does “API as a Product” Mean?
Though we tend to think of APIs in a very technical way, they are increasingly combined within the context of business offerings and values. Accordingly, many are recontextualizing things to treat APIs more like products. Read more
Building a business that relies heavily on APIs is a model that has brought success to many companies. Sometimes success comes in the form of diversified revenue streams, other times it means increasing customer value within the existing ecosystem. API-driven businesses also allow for more third-party innovation, which in turn boosts the success of the business. Read more
Don’t let trendy terms overrule crucial business decisions
We’ve all seen tech marketers use a trendy phrase to push their offerings. Some of these phrases get muddled in the push to promote and they begin to lose a bit of their impact. Read more