Posts Tagged: API business

How To Treat Your API as a Product

What Does “API as a Product” Mean?

Though we tend to think of APIs in a very technical way, they are increasingly combined within the context of business offerings and values. Accordingly, many are recontextualizing things to treat APIs more like products. Read more

7 Cases of Extremely Successful API Adoption

Building a business that relies heavily on APIs is a model that has brought success to many companies. Sometimes success comes in the form of diversified revenue streams, other times it means increasing customer value within the existing ecosystem. API-driven businesses also allow for more third-party innovation, which in turn boosts the success of the business. Read more

The Reality of Disruptive Tech

Don’t let trendy terms overrule crucial business decisions

We’ve all seen tech marketers use a trendy phrase to push their offerings. Some of these phrases get muddled in the push to promote and they begin to lose a bit of their impact. Read more

Data-Driven Agriculture: Using APIs in Farming

Agriculture is ultimately an ancient science that’s been iterated upon for generations. With each new crop, each new family, and each new culture, we’ve discovered more about optimal farming techniques. Due to this, we generally understand agriculture from a localized perspective – we understand planting seasons, soil types, and other variables within the farming process have profound localized impacts on yield, flavor, quality, and more. Read more

8 Ways That Plugging Into APIs Helps Business

Due to the nature of APIs, the discussion is often of a technical nature. While this is fine for the world’s engineers and data managers, the fact is that an API has just as many business benefits as it has technical benefits. Read more