Posts Tagged: partner APIs

API Evangelism and API Advocacy: Is There A Difference?

Build it and they will come. That might work for ghosts and baseball fields but, sadly, it’s not true for APIs. There’s nothing worse than spending months developing an API, or any other product for that matter, only to see it flounder after launch. Read more

What is an API Portal?

While most organizations have matured in developing the glue between their information and application systems via APIs, many often overlook how to deliver and expose those APIs to their respective consumers.

Reusability and adoption are the driving factors for a healthy ROI from an API, but they are harder to obtain than you may think. Read more

Is Your API the Cinderella or the Crown Princess?

Have you noticed that your API sometimes feels a bit misunderstood, seen as a sideline or a purely technical solution?

This might happen because you put your API to do menial work with no real business strategy. It may also be because the API documentation is not pretty, correct, or understandable. Read more

APIs Are Evolving The B2B Landscape

Phone, fax, and email. Archaic methods of communication are still the bane of corporate partnership exchanges. 700,000 fax machines were purchased between 2011 & 2012, and to this day, practitioners in healthcare and law adamantly believe fax to be the most “protected” form for sending documents. Read more

Equipping Your API With The Right Armor

APIs are as vast and varied as the systems that depend on them; while some systems may handle client data, payments, and collaborative research, other APIs may handle less important data such as social media and image sharing.

Due to the variations in application and usage, APIs face a unique set of considerations and issues arising from their availability that no other system faces – the difference between having an API for public consumption or one intended for internal use, in certain circumstances, can mean the difference between megalithic success and catastrophic failure. Read more