While most organizations have matured in developing the glue between their information and application systems via APIs, many often overlook how to deliver and expose those APIs to their respective consumers.
Reusability and adoption are the driving factors for a healthy ROI from an API, but they are harder to obtain than you may think. Read more
Designing and writing good API documentation can be a daunting task, but is critical for any API-driven or B2D (Business 2 Developer) company to ensure developer success. Your documentation is also your company’s marketing asset and may be the first few pages a new prospect visits to assess how difficult your integration is and how the product works. Read more
Say you have developed a web API and now want to show it to the world. Next comes documentation, and guess what — there’s a tool for that. But, in a sea of API documentation generation tools, which one is suitable to your specific environment? Read more
We’re happy to announce a new eBook release! We’ve assembled our best advice on API marketing, developer relations, and platform advocacy into a single volume. Grab a copy of How to Successfully Market an API for free HERE, or name your price on LeanPub. Read more
The success or failure of an API program is made by any number of things: The business value of the product or platform the API exposes, the ease of use of the API, or the number of ways it can be used. Read more